Custom Website Designs
Create a Look that is Unique to You
Have you seen the popular website commercials on television telling you that creating a business website is easy and requires no technical “know how?” If so and you bought in, you may have been duped by computer coders hoping to make a quick buck. The truth of the matter is creating websites is a fairly simple process but understanding the basics of HTML, CSS & PHP are a requirement to make your website look professional & consistent.
Color schemes, website movement & design are all pieces of the puzzle and knowing code is how we manipulate it. Although WordPress operates off of design templates, the template is the starting point that provides consistency. I have yet to meet a business owner who wants a canned look – I always get request for modifications during the design process to match a business owners tastes. If you are a business owner as well, I presume you are in the same boat and therefore a canned t.v.-commercial website creator tool is not going to be your flavor.
A Business Solution
That’s where I come in. I am a competitively priced option that gives you one-on-one interaction that will work to ensure your design concepts are brought to life. I provide insights into:
- Popular website templates
- Effective call to actions
- The importance of category pages
- How this plays a role in our strategy of creating content for your business.
In the whirlwind of thoughts that enter every business owners mind day in and day out, building your website shouldn’t become a giant hurdle to stress over. I alleviate that stress and work to build your website while you do what you do best – running your business.
The Goal of Design: Sales
Through all the clutter of getting your business online – its important to remember one thing:
Your website is designed to attract customers and drive sales!
In essence a good design works to lower your Bounce Rate – the number of viewers who leave your page without traveling to a second page of your site.
To understand the importance of Bounce Rates and what this means for converting customers into paying customers, I invite you to read my article: Boosting Your User Experience.
Let’s Get to Building
Piecing this all together our equation for success is this:
- Select your website template
- Make modifications to the design
- Launch your site and drive your business
The process for success online is simple. Even after your website is built and launched there are strategies to grow your presence online. My job is to educate all of my customers on these strategies to ensure you are getting the most out of your online investment. Your website should drive customers to your site and the primary method for doing that is: feeding the search engines.
This leads me to our next article: Adapting to the Marketplace. In this article, I touch base on the importance of identifying what your competitors are doing and how to adapt. By assessing your current market position we can create a plan for success that is unique to you.
So, what are you waiting for? Give me a call and let’s get this thing rolling. After all, taking the first step ensures that you will eventually reach your goal. Without taking that step, you will never get there. Give me a call and we an partner on this journey together!